Bhello City Foods, the official recipient of the International Star Award for Quality Geneva 2017 brought a new wave of customer excitement and satisfaction in 2012 to the growing market that was beginning to look for new innovations and sensitive players to meet their changing needs and to surpass the diminishing standards by traditional players. The visionary of the company was inspired to introduce an adaptive, quality, affordable and customer oriented business model. It is against this ambitious and aggressive marketing strategy of the company that saw the establishment of a sustainable business model which currently incorporates a value chain structure which includes Bhello City Foods, Bhello Pamvura and I&A Farmer’s Pride.
Bhello City Foods prides itself as being a leader in serving their retail clientele with world class fast foods whose raw materials are sourced from within the company’s ecosystem feeding business units. I&A Farmer’s Pride is a farming oriented business which focuses on seedling, horticulture and main local crop production and is run under a professional environment of well groomed and trained personnel. Bhello Pamvura is an exquisite destination for out door activities, events and accommodation to local and foreign visitors of all age groups. It is the best venue choice for weddings, parties, events, photoshoots etc.